From the black hole comes. Cheezels Holes!

How many times have you put your fingers through a Cheezels ring? Have you ever wondered where the holes from Cheezels actually go?!

Well, wonder no more… From February, you can enjoy new Cheezels Holes – the inside of the Cheezels ring!

Made from Australian grown corn and rice, and available in Original Cheese flavour, Cheezels Holes give you a ‘hole’ lot more finger-licious fun in a snack!

The launch of Cheezels Holes coincides with a big year for Cheezels: there’s two delicious new products – Cheezels Holes and Cheezels Minis Chicken – and the entire range features new packaging and fun Cheezels characters.

First launched in 1971, Cheezels has been adorning Aussie fingers and giving tastebuds a cheesy Cheezels hit for 34 years.

Cheezels are also available in a range of mutlipacks and value bags, in different flavours, including Sweet Chilli & Sour Cream and Chicken.

You can find the Cheezels range at your local supermarket.

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One in five Australians eat Cheezels
Almost half of all Cheezels consumers are aged over 30 years
Cheezels are most likely to be eaten with a group of people
When eating Cheezels, consumers are predominantly in a “happy, cheerful and playful” mood
In the last 12 months, 812 million Cheezels Original rings were eaten = 40 Original rings per person in Australia*